Faculty Profiles
Michael Lewrick
Course taught at FUS: Innovation and Design thinking
Degrees:
PhD in Technology and Innovation Management.
Master of Business Administration (MBA).

Title: Franklin University Switzerland – Visiting Professor
Areas of Research and Expertise:
Michael Lewrick, PhD | MBA, has worked very intensively in recent years on the mindset that enables us to solve different types of problems.
Michael is a best-selling author, award winning design thinking and business ecosystem design thought leader, business entrepreneur and visiting Professor at various universities globally. His ideas, books, and company, Lewrick & Company, help mobilize people around the world to better lead innovation, digital transformation, and business growth in an era of increasingly rapid change.
He is the author of the international bestseller
Design Thinking for Business Growth
The Design Thinking Toolbox
The Design Thinking Playbook, in which he describes the mindful transformation of people, teams, ecosystems and organizations.
He works intensively with universities and companies and places the self-efficacy of people in personal and organizational change projects at the center of his activities. In recent years, he has expanded his toolbox for designing business ecosystems. As an internationally recognized expert in the field of digital transformation and the management of innovation, numerous companies have developed and scaled growth strategies with his help.
Linkedin: https://www.linkedin.com/in/michael-lewrick/
Web-page: www.lewrick.ch
More web-links:
https://en.dt-toolbook.com/
https://www.design-thinking-playbook.com/?lang=en
https://en.business-ecosystem-design.com/
Book Links:
Life Design Playbook: https://amzn.to/2SKynfH
Design Thinking Playbook: http://amzn.to/2Dv1FdJ
Design Thinking Toolbox: https://amzn.to/2sTNLxj
Business Growth: https://amzn.to/3giJgSP